BSHP.eu steps onto the field. The same team, the same values

BASEBALL-SHOP.online has a new short name. From now on, you'll also see us under the BSHP.eu logo.

No, we haven't moved anywhere. We haven't sold the company. And we certainly didn't shorten our name just because we were too lazy to write it. :-)

BSHP.eu is the new alias of our online store BASEBALL-SHOP.online, allowing us to be more visible wherever space is limited – on jerseys, outfield fences, advertising banners, TV broadcasts, and social media.

We still love our classic BASEBALL-SHOP.online logo. But let's be honest – sometimes it's so long that by the time you finish reading it, the batter has already reached second base.

Why BSHP.eu?

The new logo is based on our iconic BS batter symbol, which has been with us for many years. We simply added an easy-to-remember web address: BSHP.eu.

The result is modern, easy to read, and perfectly suited for places where our beautiful—but rather long—logo simply doesn't fit. :-)

a more modern and compact look,
excellent readability even from a greater distance,
ideal for sporting events,
an easy-to-remember web address,
the same store, the same team, and the same high-quality baseball and softball equipment.

Most importantly, it's still BASEBALL-SHOP.online – the specialist store for everyone who loves baseball, softball, tee-ball, coachball, and other bat-and-ball sports.

Our first major debut? The U23 European Baseball Championship in Germany

The new BSHP.eu logo will make its first major public appearance at the beginning of August 2026 during the U-23 Baseball European Championship B-Pool 2026 in Paderborn, Germany.

If you're watching the live streams, you might spot our logo right on the pitcher's mound. So when the pitcher strikes out a batter, you may also notice BSHP.eu quietly appearing in the background.

We are truly proud and honored to be part of this international baseball event.

For more information about the tournament, visit the organizer's official website: U-23 Baseball European Championship B-Pool 2026.

Working with the Best

We support this tournament in cooperation with our key partners and brands: Rawlings, Easton, and KR3.

All three brands share a long history, professional product development, and extensive experience in manufacturing equipment for baseball and softball players of every skill level—from beginners to professionals.

Rawlings

When someone mentions a baseball glove, most players immediately think of Rawlings.

This iconic American brand manufactures premium baseball and softball equipment, including:

baseball gloves,
softball gloves,
gloves for pitchers, infielders, outfielders, catchers, and first basemen,
batting helmets,
baseballs,
softballs,
catcher's gear,
protective gear and other baseball accessories.

Product lines such as Heart of the Hide and Pro Preferred are among the world's most renowned professional baseball gloves. For decades, Rawlings has relied on premium materials, proprietary technologies, and the expertise of professional players.

Easton

Easton is a brand synonymous with innovation, advanced materials, and professional development in both baseball and softball.

The Easton lineup includes products such as:

baseball bats,
softball bats,
composite bats,
aluminum bats,
fastpitch softball bats,
catcher's gear,
batting helmets,
batting gloves,
baseball and softball bags and backpacks.

Product families such as Ghost, Hype Fire, MAV1, Alpha, and Dub are among the most sought-after on the market. Easton continually invests in bat engineering, patented technologies, vibration reduction, bat balance, and performance enhancement.

KR3

Fans of wooden bats know the KR3 brand very well.

KR3 specializes primarily in:

wood baseball bats,
professional baseball bats,
maple, ash, and birch bats,
training wood bats,
custom baseball bat models,
bats inspired by the models used by professional players.

Every wooden baseball bat should deliver outstanding craftsmanship, perfect balance, and a great feel at contact. These are exactly the areas where KR3 draws on its many years of experience and professional manufacturing expertise.

We also share a history with Paderborn. Through our partnership with KR3, our advertising banner has been displayed at the local baseball field for several years. In a way, we're simply coming back—this time with our new BSHP.eu logo. We truly appreciate our long-term partnerships with leading brands, baseball and softball clubs, and tournament organizers.

Baseball and Softball Equipment in One Place

At BASEBALL-SHOP.online, also available at BSHP.eu, you'll find equipment for baseball, softball, fastpitch, slowpitch, tee-ball, and coachball.

Our product range includes, for example:

baseball gloves,
softball gloves,
youth baseball gloves,
gloves for catchers, pitchers, infielders, outfielders, and first basemen,
baseball bats,
softball bats,
fastpitch softball bats,
slowpitch softball bats,
composite bats,
aluminum bats,
wood baseball bats,
baseballs,
softballs,
training balls,
batting helmets,
catcher's masks,
catcher's gear,
chest protectors, leg guards, elbow guards, hand guards, and leg protection,
batter's protective gear,
sliding mitts,
batting gloves,
baseball cleats and shoes,
softball shoes,
baseball jerseys and apparel,
softball apparel,
baseball pants, socks, belts, and caps,
baseball and softball backpacks, equipment bags, and bat bags,
baseball and softball training equipment,
equipment for coaches, umpires, clubs, and sports teams.

Whether you're a beginner, the parent of a young baseball player, a coach, an elite softball player, a national team athlete, or someone looking for their very first glove, you'll find equipment from the world's leading brands at BSHP.eu.

You'll Be Seeing BSHP.eu More and More

The tournament in Paderborn is just the beginning.

We're proud to support baseball and softball not only as a specialist retailer, but also through partnerships with tournament organizers, clubs, national teams, players, and our business partners.

We look forward to many more baseball and softball tournaments, camps, league competitions, European Championships, and other sporting events where we'll either be present in person or support them through other forms of cooperation.

We believe you'll soon start seeing the BSHP.eu logo more frequently during live streams, at baseball fields, softball stadiums, on advertising boards, and at sporting events across Europe.

Whenever you see it, you'll know it's backed by the same team that has been building BASEBALL-SHOP.online for years—a store created by players, for players.

BASEBALL-SHOP.online or BSHP.eu? It doesn't matter. What matters is that baseball and softball have a place they can truly call home.